LAZY MARKETING (FaceBook): Sending FRs (Friend Requests) without a message of introduction.
Doing this is the easiest thing in the world. But WHY? When you send someone a FR, you are asking them to get to know you; to “let you into their inner sanctum”. But you have not introduced yourself to them. You are asking them to blindly allow you into their universe. That’s kinda crazy, don’t ya think?
When you knock on people’s door, why don’t you tell them a little about yourself from the beginning? Pique their interest IN YOU? Why do they want to invest THEIR time going to your Facebook wall/timeline and reading stuff with ONLY a FR sitting there; an unexpected “knock on their door”?
FRs are like someone knocking on your door… If you send tons of FRs to people out there…it is like running the halls in an apartment building knocking on all doors in the hall. The people will look thru their peepholes and when they don’t see anyone there….they are miffed. They are not going to go into the hallway looking around corners for sight of you or take the elevator downstairs looking for the person who knocked on their door. That’s too much work and people have limited time.
BUT, when you remain in front of the door, or leave a note on the door and go to the next one, the person will look thru the peephole or read your note and be more inclined to follow-up or ask you questions and talk with you BEFORE they open the door and DEFINITELY before they welcome you into their home. FRs are NO DIFFERENT. This is why sending messages along with FRs is so important.
So, a word to the wise. If you knock on MY door WITHOUT some kind of introduction as to WHY you are knocking, I am NOT inclined to open my door to you. Sorry. To me, you are merely someone randomly knocking and I don’t have the time to waste (nor do I want to take or make the time) looking for/into who you are. If you knock on my door you need to follow thru – tell me a little about yourself and kinda why you’re here or discuss/mention something we have in common or how you “know” me. If not, then I have no reason to ask further questions and cultivate a connection. You have not piqued my attention or interest in YOU and getting to know you. NEXT!
And by the way, just because we have mutual friends in common does NOT automatically give you an “in” with me either. Just because someone I know “likes” you doesn’t automatically mean that we will be a good fit. It may get the door cracked open a bit sooner, but this does not mean a guarantee.
Does that make sense to y’all?
Now, if you really don’t care about quality friends/connections, then by all means…send FRs out randomly and see what you end up with. Have fun with that. Because weeding out the loons, after the fact, is NOT a fun thing to do. Just sayin’.
Have a fab day.
Pamtastic, out.


